MLM Pyramid Scheme?! Why Your Business Can’t Survive Without It in 2012
Say the word "pyramid scheme" to a network marketer and you will instantly see faces stiffen, lips purse and long-winded, exuberant explanations fly. Many a prospect has leveraged the "pyramid" argument in resistance to a network marketing presentation. (And many a professional MLM'er has relished the opportunity to correct those misconceptions.)
And yet, according to online business experts, a different kind of pyramid is going to be essential for you to achieve any level of success with your MLM on the internet in 2010: The SEO pyramid.
SEO, you will remember is short for search engine optimization – creating each page of your website so that it can be found by search engines like Google.
What does this SEO MLM Pyramid Scheme mean for an overwhelmed MLM business owner?
As with any building project, your business building has to start with a strong foundation: High Quality Content.
The glue (or putty, or mortar…choose your building analogy) that holds your content together is your keyword research.
Link Building further solidifies your business strength, and is an ever-changing algorithm that is quite invigorating to learn and incorporate (ask me for the latest, if you feel like you're lost deep in the Amazon rainforest on this one).
The finishing touch, the piece de resistance of your Pyramid? Gotta have Social — couldn't have a network marketing business without networking now, could we?
The true brilliance of this SEO Pyramid is that it will help you design and launch your new, effective website — you are planning to launch or upgrade your website to help your business skyrocket in 2012, of course.
So, let's recap the steps of building your perfect business pyramid:
1. Begin with your Perfect Customer (you do know who that is, right?) and create a website design and content that appeals to her….
2. Incorporate intelligent keyword research from the beginning of creating your online foundation. Keywords are your "crystal ball" to your hungry crowd, the ones that are already searching for what you've got to offer. Google notices, and bumps you up the search results accordingly!
3. Taking it to the next level, you linked your page to other relevant pages on your own website, and also have collect links from other high quality sites. This activity demonstrates to Google that other sites trust your information, and also provides yet another chance to capture and hold your customer’s attention.
4. Strategically using social sites – your social media outposts like your Facebook business page, Google +, Linked In or Twitter site which allow you to interact with your customers where they congregate for education and entertainment.
Do you have your four-step pyramid plan in place for 2012? Sure, it's a bit of work in the beginning (which little pig would you prefer to be, straw or brick?), but the dedicated effort pays off, big time. And, never fear. If you feel lost, feel free to leave a comment, contact me, or sign up for my free internet marketing course.
And, the next time someone asks: "Is that one of them pyramid schemes?!", you can just smile, knowingly, with your SEO Pyramid Scheme firmly in play, building your MLM business 24/7.


















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